WHY BECOME A FRANCHISEE?

It's Easy To Get Into!

You don't need years of experience and megabucks in the bank in order to become a Coffee News Licensee. In fact, we make the Licenses SO AFFORDABLE - practically ANYONE who WANTS to become a Licensee - CAN BE! (If your city/town hasn't already been taken, that is.)


You Can Earn A Very Good Living!

If for example you live in a city of 500,000 population, your gross can be as high as $500,000/yr. Then of course, come off all your costs but depending on how well you're able to keep your ad spots full, your take-home pay should be 40 - 60% of that. (Our minimum population requirements are at least 15,000 population - which would give you a part-time job - at between $20,000 and $30,000/yr. net income.)

It's Competitor-Proof!

With six months of research to be able to inject 17 different psychological and super-learning effects into the unique ad design/reader enjoyment and make-up of Coffee News, it's not surprising that no other restaurant publication has ever been able to come close to delivering Coffee Newses' incredible ad results. As such, even cut-throat copy-cats offering 50% less ad rates just can't make it financially once advertisers compare results and stick with Coffee News instead.

Case in point - Winnipeg, Canada, there have been TWENTY-TWO copy-cat attempts in it's first 12 years. Twenty-one died naturally (no legal intervention needed), and the twenty-second is about to. Wanna bet there will STILL be a number 23???

It's Both Recession-Proof and A Recession-Buster - In One!

No matter how BAD the recession is in your area, it CAN be turned around - empty stores filled again, lost jobs replaced by better-paying, more permanent ones. The KEY is rebuilding and revitalizing your local economy from the ground up - by helping new and small businesses survive their first two years in business. In many countries, as many as 80% of new businesses fail during their first two years - which is why banks are reluctant to give small business loans within this time period. "Great little shop - too bad more people didn't know about it" - is one of the major causes of such business failures, since the first thing to go when money gets tight is their advertising budget.

Well, THAT'S where Coffee News comes in. Coffee News is specifically designed to HELP SMALL BUSINESSES - not only with ad rates that are easily affordable, but with weekly, highly effective exposure to exactly the potential customers they need to reach - those right in their own neighbourhood and with MONEY TO SPEND!!!

As seen in "Coffee News History" (click here), an entire business community was rebuilt when that 80% failure rate was transformed into not only an 80% SUCCESS RATE - these same endangered new businesses LEAD the entire business community in the sheer number of business expansions within that same community!! It CAN be done, and Coffee News is now DOING just that in hundreds of neighbourhoods - in NINE COUNTRIES through our Coffee News Licensees!!!

It's Mistake-Proof!

Our support services are second to none and STILL being improved on, so if you've got even just basic sales skills, you can indeed become a successful Coffee News Licensee!!! Just look at what you are entitled to:

  1. Our weekly content of Coffee News: already done for you and either downloadable from the "Licensees Only" section of this web page, or sent to you in camera-ready format. All you need to add in is your ad changes and to write your "What's Happening" column - what events are coming up that week in your community.

  2. Our 90-page Operations Manual: tells you everything you need to know about starting up and running your own Coffee News business - how to set your price/how to sell your ads/the formula for designing the highly effective "Coffee News" ads/make your delivery lists, etc.

  3. Our Coffee News Email Discussion Group: exchange ideas and advice with the other Coffee News Licensees worldwide by just sending an email to the Coffee News Discussion Group. Everyone gets a copy of all the emails sent into the group - as well as all the great advice being shared!! Plus, you have access to the many thousands of new ideas shared and passed on previously - right from when the group started!! (We Coffee News people are a VERY creative/inventive bunch!!)

  4. Our "What's Happening" newsletter for Licensees: Keeps you informed about new ideas/sales techniques/write-ups from successful Coffee News Licensees/upcoming Coffee News Conferences, etc.

  5. Our "CoffeeFax" service: weekly business advice/survey results etc. to send out to your Coffee News advertisers to help them become more knowledgeable, successful new business people.

  6. Our "Monday Morning Motivators": delivered via email every Monday with great new ideas/business tips for our Coffee News Licensees.

  7. Our web page downloads of content: the weekly content, fonts and templates are available in FIVE Mac and FIVE PC software formats for Canadian English/USA English/GB English/Spanish, etc. Our hard-working/extremely knowledgeable support person - Wayne Browning, is also available to help you quickly learn how to use the downloads with your software, so that production of your issues is simple and easy to do yourself, OR you can opt to have your local printer do it for you.

  8. Hundreds of Coffee News "specialty items" are available: Everything from sweaters and T-shirts, to wind jackets, winter jackets, hats, caps, silk ties, mugs, Christmas cards, post cards, brochures, holders, signs, banners, life-size and smaller hand-painted Coffee News Characters - ALL top quality merchandise, most clothing items sporting a FULL COLOUR, embroidered logo of the friendly "Coffee News" Characters.

  9. Franchise Business Ad Directory and Coffee News Copy Exchanges: Ready-made and approved ads for business franchises to show to your local branch, making selling them an ad much easier. Also, once a year we ask all Coffee News Licensees to participate in a copy exchange, so that every Licensee gets to see and show local advertisers - successful ads for their type of business published in other cities and countries.

  10. Our many Conferences and Training Seminars every year: held in such places as Atlanta, Georgia; Phoenix & Tucson, Arizona; Bangor, Maine; Winnipeg, Canada; Biloxi, Mississippi; etc., plus Caribbean cruises to such exotic places as Jamaica, The Bahamas, Grand Caymen, Mexico, St. Thomas, Aruba and more. Upcoming International Conferences will also be held in Great Britain, Spain, Asia and Australia.

If you'd like more information about becoming a Coffee News Franchisee, just fill out our application form by clicking here. Telling us a little bit about you as well:




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