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You have brains in your
head.
You have feet in your shoes.
You can steer
yourself
any direction you choose.
“Oh, The Places You’ll Go!” - Dr
Seuss
These lines from the children's author, Dr Seuss,
reflect the appeal of self-employment. There are challenges and
rewards. The challenges are stimulating, the rewards are icing on
the cake. Often, being the decision maker often is the most
important aspect of self employment.
When considering
self-employment, it is crucial that you find the right business
opportunity for you. The right opportunity must be enjoyable, allow
a fair return, will be proven and has reduced risk.
Coffee
News may be the right opportunity for you. Consider the
following.
Coffee News is a fun, weekly publication which
contains funny and unusual stories, jokes, trivia, amazing facts,
and horoscopes - there's something for everyone. It is distributed
free to restaurants, coffee shops, takeaways, B&B's and hotels.
A quick, enjoyable read, it is meant to be read by diners with their
coffee.
Coffee News is a franchised operation which started
in Canada in 1988. Its growth has been steady. Weekly editions now
are published in seven countries and in 3 languages.
There
are two immediate advantages to becoming involved with a franchise.
As a franchise, it is a proven commodity. You will enter the
business with an advantage. Your risk is reduced. Secondly, you will
have support - vital when you a starting in business.
Coffee
News is a single A3 sheet printed on two sides. There is space for
32 advertisements of a set size. Your income will be derived from
the sale of these ads. Coffee News offers affordable and effective
advertising. It is the perfect medium for the targeted market of
local small and medium sized businesses. You can publish a single
edition each week or multiple editions.
Coffee News has low
entry and on-going costs.
The initial Franchise Fee secures
your trading area, and the Franchise Package provides you with all
the tools to ensure you get off to a flying start - operations manual, systems,
sales training, computer training, promotional items, stationery
etc.
There is a weekly frachise fee. This weekly fee is
set and is not based on your sales - this differs from most
franchises. To help you increase your return during your start-up
phase, the weekly fee is not payable for the first three
months.
Coffee News can be home-based. Again, this reduces
your costs. To operate your business, you need only a computer with
internet facilities and a telephone.
The low costs can be
reflected in your advertising rates. This gives you an advantage
when comparing your publication to other local advertising
vehicles.
As a franchisee, you will be provided with the
weekly articles, in advance. These will be provided via the
internet. You will be responsible for providing a small piece on
local activities and the advertisements. Printing and distribution
are also your responsibility. (Printing in Scotland is done by us,
saving you hassle and money!)
Is Coffee News the right
business opportunity for you?
Do you enjoy publishing?
Are
you creative?
Do you enjoy meeting people?
Can you help local
businesses with their advertising?
Are you driven?
If you
believe that Coffee News is the right business opportunity for you,
a non-binding reserve can be placed on the area in which you are
interested. This will secure the area and give you time to explore
this opportunity in greater detail.
If you wish to reserve an
area, want additional information, or have any questions, please
e-mail me (mailto:enquiries@coffeenews.co.uk).
Thank you for
considering Coffee News. I believe that it is a good business
opportunity, one that you will enjoy and that you will benefit from
financially.
Charles Stenhouse
UK Head Office
Who reads Coffee News?
Coffee News provides a few minutes of
light reading for restaurant patrons while their order is being
taken and the meal prepared. Since most diners read Coffee News in
about eight minutes, they have plenty of time to read all the
ads.
Diners on their own welcome the chance to read this
light, entertaining paper instead of trying desperately to avoid
staring at other diners (you know how it is!). Couples and families
enjoy discussing the various articles, asking each other the trivia
questions or avidly studying their horoscopes.
Surveys have
shown that each Coffee News is read five to seven times in local
restaurants. It’s definitely popular with readers. In Winnipeg,
Canada, where Coffee News originated, readers actually congregate in
the restaurants it's delivered to, when they expect the new issue to
arrive.
Coffee News is successful because it is a breath of
fresh air. It makes people smile!
It is free to the reader,
costs the restaurant nothing, and provides an extremely
cost-effective advertising medium for small, local businesses which
otherwise could not possibly afford to buy the same readership or
audience through other media.
Coffee News is Good News, and
it works for everyone!
Benefits to Restaurants
Restaurant owners like Coffee News
because it encourages customer loyalty. It can be read in just a few
minutes, so turnover is not impaired. The owners provide diners with
something enjoyable to read free of charge. Coffee News makes the
time between ordering and serving seem much less! It is a much
appreciated "extra" which the restaurant can supply for no cost. It
is delivered free every week to the Coffee News holder and
distribution is closely monitored to ensure each location has an
adequate supply.
Benefits to Advertisers
Ads are much less expensive than other
print media, so the small business can easily afford to advertise
regularly.
Advertisers enjoy exclusivity in that no other
similar business can advertise in Coffee News at the same time - a
bonus small businesses appreciate.
Ads can be changed weekly
by phone, fax, or email - a service again appreciated by the owners
of small businesses who have limited time to be concerned with
advertising.
Ads are rotated each week so no advertiser has
the choicest spots. Small ads can be obscured in other media which
offer advertisers placing larger ads better placement (for a
premium).
All ads are approximately 3" x 2" so no advertiser
can overpower another with larger sized ads.
Ads are uniquely
designed for Coffee News. Outstanding results are achieved through
regular advertising, and some of the first advertisers are still
using Coffee News after eleven years!
So that's Coffee News,
and why it is so popular with readers, restaurant owners and
advertisers.
As a business opportunity, Coffee News is
unique. It has low startup and on-going costs. Additionally, it
offers the full support that is expected of a
franchise.
Reserve your area now.
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